A coach tries to think by writing and speaking.

Avainsana: vision

Why is finding your own vision essential?

People who are excited about, and devoted to, their work, have found the job that suits them perfectly. For others, life and work seems so tiresome that they want to find a job in which they can rest in peace. Without striving for something better, without sometimes so stressful learning process.

When you challenge these people to think about their vision, they are puzzled.

But that’s only their first reaction. As the process unfolds, the first steps can lead almost anywhere. That’s why it’s called a process.

In this process, there are four steps:

  • Waking up. This involves thinking about things never considered previously and asking questions never before asked: What am I doing here? What makes my life meaningful? Does my work make any real sense?
  • Seeking connection. These questions help you see the connection between what you are and what you do: Am I in the right place? Does my work really mean something to me or is it just some place where I spend time in order to get paid?
  • Answers. These questions lead to reflection on significant issues. Dwelling on these questions between the workshops will produce some preliminary answers. Maybe at first they are negative answers, such as “I don’t find myself here” or “I’ve got no idea what I want,” but that’s a good start—and a step forward from where you were before the process started.
  • Finding the way. You have two possibilities: making the most of your present job by being willing to learn and to better serve the people you’re working for, or looking for something better, a place where you can give more of yourself and feel in tune with yourself. Both ways lead to betterment.

Why is the process so important? First of all, in one’s inner life, change occurs slowly; it needs time and space to take place. A great benefit from this process is—even if it is never completed— it still gives a different, more meaningful feeling of life through waking up, perhaps for the first time ever.


We all need tools to do our job better and more effectively, e.g. more sensible. We also need to create circumstances that allow us to reflect on how we are in the most purposeful way connected to ourselves and to the world.

Vision is not an exception; it’s a key.

If I have vision,I have a great asset with which to accomplish my daily work and my mission. And this “picture of my better future” warms me up for thinking more positively, for seeing more possibilities and finding the will to make them real.

We all need a vision, sometimes even a better vision. As we wrote in our book Your Next Vision:

We believe that everybody needs a conscious vision. A vision gives a meaning for what we are doing, it provides us energy and it sets out a challenging but attainable goal. A vision adds a new dimension to our work, which is more than just getting things done. A better vision is a living idea and aspiration, something we can be passionate and curious about. It guides us and is present in everything we do.

It’s for our own good and for the good of the situation in which we are accomplishing something important for our clients.






What I wanted to say

My vision was to write a soul into this business book. And that’s what I did.

In our book Your Next Vision we asked what the value of a vision is. The answer is: it depends.

If you have decided that life is what happens to you, a vision has no value whatsoever for you.

When external circumstances and other people are leading your life, you don’t need a vision.


There always have been and there always will be people who are more than willing to think on your behalf. You just sit in the back seat and let them drive.


On the other hand, you might have something real to do in this world and in your life.

You have a mission and a strong internal need to accomplish something meaningful.


Then a vision is a big help for you. A vision

  • Helps you to see more clearly something bigger than yourself that you want to connect with.
  • Serves as a guiding star that you can look at from time to time to reorient your path and direction.

But maybe the most important thing:

  • A vision helps you to live your life with worth and dignity.

And maybe the best of all: it also works the other way round. A vision helps you take a journey to your inner self and find your mission. This works through the questions you have to ask on your way to find out what you really want.

And that what you do is tied to what you are.


When I look at the people I meet and the companies I work with, I sense a difference between these choices: have you decided to live from your deepest joy or from your shadowy life (or from the vast grey area between). If it’s the former, you have access to your deepest personal energy.

To lead this energy consciously you really can reach out and make a difference.


When I look at the world I can see a lot of people living their lives as if they had a hangman’s noose around their necks all the time. They’re living in fear of failure and flaws. But that’s not living! Life is not a one shot deal where if you miss, that’s it, you’re done.

You can’t create anything out of that kind of fear.


Life is joy, playfulness, creation, and experimentation. You cannot live your life fully and as a whole human being, vulnerably and bravely, without these qualities.

Trying to pretend to be smaller than you are is the greatest loss.


It’s not only a personal tragedy – although that would already be loss enough. It’s also a tragedy for all of us who are unable to enjoy your individual contribution and celebrate it with you.

We need better visions to make this world better.


Start today by asking the simple question: do my closest colleagues deserve to see me living up to my best vision?

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